Buy Used and New Patrick De Pelsmacker Books

Advertising in New Formats and Media: Current Research and Implications for Marketers

by Patrick de Pelsmacker

ISBN 13: 9781785603136

Format: Hardcover (432 pages)
Publisher: Emerald Group Publishing Limited
Published: 06 Apr 2016

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A Primer for Integrated Marketing Communications

by Philip Kitchen,Patrick de Pelsmacker

ISBN 13: 9780415314206

Format: Illustrated (208 pages)
Publisher: Routledge
Published: 08 Jul 2004

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Advances in Advertising Research (Vol. V): Extending the Boundaries of Advertising: 5 (European Advertising Academy)

by Ivana Busljeta Banks,Patrick De Pelsmacker,Shintaro Okazaki

ISBN 13: 9783658140908

Format: Paperback (344 pages)
Publisher: Springer Gabler
Published: 29 Oct 2016

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The SAGE Handbook of Marketing Ethics

by Lynne Eagle,Stephan Dahl,Patrick De Pelsmacker,Charles R Taylor

ISBN 13: 9781529709292

Format: Hardcover (576 pages)
Publisher: SAGE Publications Ltd
Published: 07 Nov 2020

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Marketing Communications: A European Perspective

by Patrick De Pelsmacker,Maggie Geuens,Stephen Robbins,Joeri Van Den Bergh

ISBN 13: 9781292327891

Format: Paperback (584 pages)
Publisher: Pearson
Published: 28 Jan 2021

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